<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:image="http://www.google.com/schemas/sitemap-image/1.1" xmlns:xhtml="http://www.w3.org/1999/xhtml">
  <url>
    <loc>https://www.annieloisdesign.com/diageo-pos</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596815909263-ZXLFM4HWGUXSO7D6ZGPK/WE_squares1300_Pimms.jpg</image:loc>
      <image:title>Diageo POS - Print//Point of Sale//Packaging//Asset Creation</image:title>
      <image:caption>Diageo POS In terms of print design, I am confident in working across a large variety of products. Below are some example of the differing POS products I created for Diageo: signage, POS, SPUs, strut cards, custom die cut calendars and vinyl floor stickers.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596647591432-WF44UV3U1G9WB2N2HC9U/Dia_land_image_2.jpg</image:loc>
      <image:title>Diageo POS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596647737659-3MTDDSHE2GRG73HD6RCU/Dia_page_image_1.jpg</image:loc>
      <image:title>Diageo POS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596647591795-R2LTQ686V3LIU8FOUISC/Dia_land_image_1.jpg</image:loc>
      <image:title>Diageo POS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596650000516-P0UTRQCDTUQY7SGXWGS9/Dia_land_image_9.jpg</image:loc>
      <image:title>Diageo POS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596650000637-QP6SGY5N5132QQZDA60D/Dia_land_image_8.jpg</image:loc>
      <image:title>Diageo POS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596648389020-PQ24JOYDIJVFBI4ZD1CN/Dia_page_image_5.jpg</image:loc>
      <image:title>Diageo POS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596649180060-OAV32EGK80F6HTOKC043/Dia_land_image_6.jpg</image:loc>
      <image:title>Diageo POS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596649670725-G69ZVTMCN65N9WY6WGZ3/Dia_land_image_7.jpg</image:loc>
      <image:title>Diageo POS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596647875053-LIL59827KQBFBHTYBDA7/Dia_page_image_2.jpg</image:loc>
      <image:title>Diageo POS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596648091657-G1N2KYHQDAB6S9BEC5RC/Dia_land_image_4.jpg</image:loc>
      <image:title>Diageo POS</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/nissan-xtrail</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596816190873-SWZQ0349DPZYF2ILJZVA/WE_squares1300_NX.jpg</image:loc>
      <image:title>Nissan Xtrail - Print//DM//Digital Design//Asset Creation//Advertising</image:title>
      <image:caption>Nissan X-Trail The concept of this DM was to use the long 8pp format to create a landscape moving from city to countryside, whilst also taking its look and feel from the Pre-launch DM. I created an asset from scratch which rolled from urban sprawl to rugged countryside.  This was then applied to the subsequent digital assets and emails I designed.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596809989686-ZRM9C3RFNGCQC1CTSAL0/WE_Xtrail_A.jpg</image:loc>
      <image:title>Nissan Xtrail</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/art-direction</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596815870428-7N86W461KSGP9FLCMRWR/WE_squares1300_AD.jpg</image:loc>
      <image:title>Art direction - Art direction//Photography Briefing//Food Styling//Location Scouting</image:title>
      <image:caption>Art directed photography I love pulling together a brief and art directing for photography. It’s one of the best bits of my job. I’ve experience in creating food, product, campaign and model shoots.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596632285395-MRO6BF77TPXOTNCVNVZB/AD_land_image_.jpg</image:loc>
      <image:title>Art direction</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596632290078-ROK3VN700JWPJYM406Q5/AD_page_image_.jpg</image:loc>
      <image:title>Art direction</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596632290776-PZFH3AEV9MA6YQWN4A2Y/AD_page_image_1.jpg</image:loc>
      <image:title>Art direction</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596632285930-54LTOYJQKZ5MG1IDN5EW/AD_page_image_2.jpg</image:loc>
      <image:title>Art direction</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596632286483-NV1O5CQWX327Z6VJX4NE/AD_sqaure_image_.jpg</image:loc>
      <image:title>Art direction</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596632281802-RKYXUXLD3E4T4FXGXVXJ/AD_sqaure_image_3.jpg</image:loc>
      <image:title>Art direction</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596632288997-CG4FCXDA0XWQ3R19V8AW/AD_sqaure_image_4.jpg</image:loc>
      <image:title>Art direction</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596632566515-KHVO7M562AALOXJE86B1/AD_land_image_2.jpg</image:loc>
      <image:title>Art direction</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596632675988-EIK4IT7VAV6HCD4EZVEC/AD_land_image_4.jpg</image:loc>
      <image:title>Art direction</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/about</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-09-11</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596829083679-3L8EGFU90LHKKFJJZD6S/WE_squares1300_BCard.jpg</image:loc>
      <image:title>About - About me.</image:title>
      <image:caption>I have worked in agency, freelance and in-house. I'm friendly, reliable and can take on almost any job. My main specialisms are in print and editorial design but I’m also accomplished in digital responsive design. So far my career has seen me create major campaign assets; art direct photo and video shoots; concept mailers; present work to clients on a regular basis; style food for shoots and even brand festival tents. I’m versatile and work quickly and artistically to a brief and deadlines. I'm a maker and creator. I can make you a cat cake or a 1940's dress or a sold gold gem-set ring or a miniature cupboard. I love making, and can create just about anything when I set my mind to it.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/home-1</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2022-05-24</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/6b1b4e84-9602-42c1-85bc-3ac1a78399b4/Home_sqaure_Pitch-tender.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1598557490474-HHXO30VRT29CZ9OSRB1Q/Site_header_2020.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/ddda38cf-18b8-47b8-b7b8-61eece9686fc/Home_land_DI_video.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/2817e4ac-645a-4508-8614-b6a9c0523c46/WHO_poster_ADD.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/9a2bec25-0b24-484c-b35a-30267e85ad8e/Concentra-square.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/4d5514e2-957c-42f6-9171-14cacb8e80c8/Contact-us-2.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/a506340d-0815-46a5-8dcb-f3d51c217eca/Home_land_image_Sleep_video.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption />
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596624513700-E3ZDKX0FAPMATOJBOHOZ/Home_land_image_VIT.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596623934578-DN3SACVB84VH6HRYFYRR/Home_page_image_H%40h.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596974261986-SQ5R46OWDCU6C5LJYNWD/Home_page_image_CP.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596622782171-0FPHDTQM89P4B2IUSG2R/Home_page_image_PhAD.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596623280498-VTD8G5EB6XU3PD9Q59VG/Home_sqaure_image_CC.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/a62bd713-024c-4189-96a5-b0d48c2e8c95/Home_Help%40hand_EE_video_.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/346630b9-ce29-4b5f-a864-436eaf2ac993/WE_squares1300_Watts.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596623280065-LF3GJN14VYJ4E0YXTNQE/Home_sqaure_image_Xtrail.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/5d56f7be-4a71-4793-93ab-51f6a879e0e9/Castle-square.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596634684262-205AUFCXOBV4H8UC6HSQ/Home_land_image_Infini.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596810332296-559QMPIRNH9Y73JCI3LI/Home_land_image_Pimms.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596826585393-8K0Y3BL3XUHC2QOOFGGZ/Home_land_image_Unum.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/8ca1ecec-2275-4f26-9022-873f72481a5f/Home-Return-to-work-animation.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596997375432-RHRY8UTVWKU72K733W5U/WE_squares1300_XMASDM.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597400112031-XW0KOVIBWVUPXX0XZ34S/Home_sqaure_image_Persil.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597398387973-VZ2Y05RIWAZEE2Z42Q4B/WE_squares1300_HSBC.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1598260686042-01KGHX963J2ILQJNWQDZ/WE_squares1300_Benni.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/new-page</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-01-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/ff9cb200-43a0-4cfa-816d-c94314fea790/storyboard_links.jpg</image:loc>
      <image:title>Work examples - Animation//Art direction//Asset creation//AfterEffects Decision Intelligence</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/68336e9f-9345-419a-ad51-c0cf3f292fd8/Home_sqaure_Pitch-tender.jpg</image:loc>
      <image:title>Work examples - Print Design//Infographic Design//Pitch Tender//Typography</image:title>
      <image:caption>Architectural pitch tender</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/79be672d-24bd-4683-b81e-afa61a8c4ca3/Sleep_animation_kepframe.jpg</image:loc>
      <image:title>Work examples - Animation//Art direction//Illustration//Video Sleep animation</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/89fae44f-8ad3-4ab6-981c-fdcd704679dc/WHO_poster_ADD.jpg</image:loc>
      <image:title>Work examples - Art Direction//Illustration//Social//Digital</image:title>
      <image:caption>WHO</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/c311a6ba-3f2a-4a7c-9ad9-e46f78077553/Concentra-square.jpg</image:loc>
      <image:title>Work examples - Illustration//UI Design//Typography</image:title>
      <image:caption>Data analytics visualisation</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/35eb1ad4-8bd2-4c63-8616-2a30237d6954/Contact-us-2.jpg</image:loc>
      <image:title>Work examples - Digital design//Figma//UI Design//Prototyping</image:title>
      <image:caption>Website design</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596631041010-5Z39N5YGR1M2Q3CDPL6G/WE_square_Vit.jpg</image:loc>
      <image:title>Work examples - Print//Editorial//Art direction//Layout//Branding</image:title>
      <image:caption>vitality Magazine</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596630789305-QKDLMD7SK8LWA9G3HJPQ/WE_square.jpg</image:loc>
      <image:title>Work examples - Responsive Digital Design//Print Design//Banner Design//Asset Creation</image:title>
      <image:caption>Help@hand</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596631318527-JJI89SAQE8O159S2LMF2/WE_square_NC.jpg</image:loc>
      <image:title>Work examples - Packaging//Custom Design//Print//Print Procurement//Art Working</image:title>
      <image:caption>Custom packaging</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/74529396-cfc0-4ab5-b91c-9a6103799069/Help%40hand_EE_video_kepframe.jpg</image:loc>
      <image:title>Work examples - Animation//Art direction//Illustration//Video Help@hand Employee video</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/59828f79-2885-4af2-9a61-20a38106eea3/Castle-square.jpg</image:loc>
      <image:title>Work examples - Digital design//Figma//UI Design//Prototyping</image:title>
      <image:caption>App icon and illustration</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/82412175-3dd3-4f83-bafc-4176ef5b8cca/WE_squares1300_Watts.jpg</image:loc>
      <image:title>Work examples - Print Design//Logo Design//Signage//Learning Design</image:title>
      <image:caption>Watts Gallery - Artist’s Village</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596565839346-CRMP7GVUPOHOPF3N1URF/SqSp_Hero_Nissan_.jpg</image:loc>
      <image:title>Work examples - Print//DM//Digital Design//Asset Creation//Advertising</image:title>
      <image:caption>Nissan X-trail</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/087187ce-4c4d-45ae-ac9c-9361a628a8c4/Return-to-work-animation.jpg</image:loc>
      <image:title>Work examples - Animation//Art direction//Illustration//Video Return to Work animation</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596646930095-ANKKOQR8TVWFFV6DA47B/WE_squares_pimms.jpg</image:loc>
      <image:title>Work examples - Print//Point of Sale//Packaging//Asset Creation</image:title>
      <image:caption>Diageo POS</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596566540347-KZ0C1JL9EGS67H07KHE8/scot.jpg</image:loc>
      <image:title>Work examples - Print//Infographic//DM//Advertising//Personalisation</image:title>
      <image:caption>Nissan Customer Comms</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596633833279-CIHCH79SPNPD9E2ILBO1/WE_square_AD.jpg</image:loc>
      <image:title>Work examples - Art direction//Photography Briefing//Food Styling//Location Scouting</image:title>
      <image:caption>Art directed photography</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596634402203-7LCAA9PD9YDDH9L83MXK/WE_squares_mag_book.jpg</image:loc>
      <image:title>Work examples - Print//Annual Report//Infographics//Asset Creation//Advertising</image:title>
      <image:caption>Infiniti mag book</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596996827720-OBJ4I0TWGZ15ZIH761NC/WE_squares1300_XMASDM.jpg</image:loc>
      <image:title>Work examples - DM//Print Design//Typography//Concepting</image:title>
      <image:caption>Sainbury’s Christmas</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597399979672-IDBLQ2KPNW9MLZGN4L15/WE_squares1300_persil.jpg</image:loc>
      <image:title>Work examples - Branding//Packaging//Event design//Product design//Print Design</image:title>
      <image:caption>Persil Bestival</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596828310598-BWGKG2A4XYYL5XK93NS1/WE_squares1300_Mex.jpg</image:loc>
      <image:title>Work examples - Interactive PDF//Art direction//Corporate design//Guide</image:title>
      <image:caption>Mexico Sales booklet</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597398327238-TOVA3X5K8EUJESRTEUIW/WE_squares1300_HSBC.jpg</image:loc>
      <image:title>Work examples - Photoshop//Asset Creation//Print Design//DM//Digital Design</image:title>
      <image:caption>HSBC IMT</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1598260573510-E9AX53XT5SITEMLOMYQQ/WE_squares1300_Benni.jpg</image:loc>
      <image:title>Work examples - Print Design//Digital Design//Booklet//Typography</image:title>
      <image:caption>Benni</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/vitalitymag</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596628209780-8YMFCN90ZKCUR6RD8QMU/SqSp_Hero_Vit_.jpg</image:loc>
      <image:title>Vitality - Print//Editorial//Art direction//Layout//Branding</image:title>
      <image:caption>vitality magazine I was the lead designer on vitality magazine. I had the responsibility of art directing, designing, choosing and briefing illustrators and directing all photography shoots. This was a really exciting issue to design. We had a fabulous cover star in our Urban Forager and I was able to push the the idea of nature during autumn with its crisp leaves and warm colours throughout the magazine.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596481995786-PAFFRENYTPW382PKKQ2X/SqSp_Vit_O5.jpg</image:loc>
      <image:title>Vitality</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596481996468-TC0CLQVLVLP0B5U90CLY/SqSp_Vit_06.jpg</image:loc>
      <image:title>Vitality</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596481996311-HQPIMG7VGDONF7BEAPS5/SqSp_Vit_03.jpg</image:loc>
      <image:title>Vitality</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596481996780-MKFJ1J4SSKHSFTSP4153/SqSp_Vit_O1.jpg</image:loc>
      <image:title>Vitality</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596481996298-ITBEDFXKB7LU83CILXYJ/SqSp_Vit_O2.jpg</image:loc>
      <image:title>Vitality</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596481996027-3YHKKML9L4CC76SE927C/SqSp_Vit_O4.jpg</image:loc>
      <image:title>Vitality</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/mexico-sales-booklet</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596828052699-YFC6XLMF4XOK76HVPNRC/WE_squares1300_Mex.jpg</image:loc>
      <image:title>Mexico Sales booklet - Interactive PDF//Art direction//Corporate design//Guide</image:title>
      <image:caption>Mexico Sales booklet This interactive PDF was produced to be a one-stop guide to attendees of an annual Sales conference. I used the rich colours of their Mexican destination to bring the document alive as well as incorporating Mexican imagery and iconography.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596827730613-XCL0CCJJT1U1C9H7S55E/Mexico_sales_booklet_1.jpg</image:loc>
      <image:title>Mexico Sales booklet</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596827736532-BD7GMTUVKFRZ6H02NNX4/Mexico_sales_booklet_2.jpg</image:loc>
      <image:title>Mexico Sales booklet</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596827736880-ZIOFF3N7LN9GVJU7U0XP/Mexico_sales_booklet_3.jpg</image:loc>
      <image:title>Mexico Sales booklet</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596827735248-KC3BSZONLG4Z2HNPKCTS/Mexico_sales_booklet_4.jpg</image:loc>
      <image:title>Mexico Sales booklet</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596827733986-SSBV56PSW7NI4B2BF6X9/Mexico_sales_booklet_5.jpg</image:loc>
      <image:title>Mexico Sales booklet</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596827733509-8RF9LK98C807NHEY3QRH/Mexico_sales_booklet_6.jpg</image:loc>
      <image:title>Mexico Sales booklet</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596827778558-B762ZG4KUWGSHCCNIXBX/Mexico_sales_booklet_7.jpg</image:loc>
      <image:title>Mexico Sales booklet</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596827829245-NL1P5HHGKH88U439CAHP/Mexico_sales_booklet_8.jpg</image:loc>
      <image:title>Mexico Sales booklet</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596827829722-VTH6X06TV33JFLAD6XL9/Mexico_sales_booklet_9.jpg</image:loc>
      <image:title>Mexico Sales booklet</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/infiniti</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596814901630-QIRZPUUTNXFUJGDUB70E/Infiniti_mag_book_BS.jpg</image:loc>
      <image:title>Infiniti - Print//Annual Report//Infographics//Asset Creation//Advertising</image:title>
      <image:caption>Infiniti mag book I was briefed to transform Infiniti’s annual report into a luxury, editorial-style document. This was a challenging project with over 120 individual spreads, but I was really pleased with the final piece which felt premium and consistent throughout.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596815503876-501TPH7MNTFCL3JV8MJN/Infiniti_mag_book_1.jpg</image:loc>
      <image:title>Infiniti</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596815504609-IOJXW5OIHDADLWO1BTF0/Infiniti_mag_book_2.jpg</image:loc>
      <image:title>Infiniti</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596815503522-ZN8QP8XC1E0Q9DC2JPV0/Infiniti_mag_book_3.jpg</image:loc>
      <image:title>Infiniti</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596815503735-ZPMH9QL085MPJBS52C9C/Infiniti_mag_book_4.jpg</image:loc>
      <image:title>Infiniti</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596815504124-XV7DFHZT0T3T9Z0N17YI/Infiniti_mag_book_5.jpg</image:loc>
      <image:title>Infiniti</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596815504536-P7E74MFLNFO5AZCZL1T9/Infiniti_mag_book_6.jpg</image:loc>
      <image:title>Infiniti</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/customer-comms</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596816013445-9FG2PI28HKPABEVRGA0J/WE_squares1300_CC.jpg</image:loc>
      <image:title>Customer comms - Print//Infographic//DM//Advertising//Personalisation</image:title>
      <image:caption>Nissan Customer Comms The concept of this design was to use costumer specific personalisation alongside intricate infographic assets. I created the various areas of the UK trying to pull in as much local detail as possible. The final panel was a reveal of the addressee’s street and car make. It was a lovely little piece and was nominated for a Blade Award.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596812298457-9ZUKU0A2WZ5RVY9KSAPM/Customer_comms_land_7.jpg</image:loc>
      <image:title>Customer comms</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596812069072-OLWL2VTXEYWV6DB1ZRO0/Customer_comms_land_1.jpg</image:loc>
      <image:title>Customer comms</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596812069227-8SK3AO4LOU7U5NEUV34P/Customer_comms_land_2.jpg</image:loc>
      <image:title>Customer comms</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596812068493-7KDM87Z3RVNVU8AY88OR/Customer_comms_land_3.jpg</image:loc>
      <image:title>Customer comms</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596812069539-Z5ZEMZRNXSSV9M01RU64/Customer_comms_land_4.jpg</image:loc>
      <image:title>Customer comms</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596812069409-V5F80N43FBU7GT0V8RU1/Customer_comms_land_5.jpg</image:loc>
      <image:title>Customer comms</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596812069193-2HIJXQGT3WF3N83IX2DK/Customer_comms_land_6.jpg</image:loc>
      <image:title>Customer comms</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/sainsburys_xmas</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596997061075-18ECUXMUI4VGO3V53379/WE_squares1300_XMASDM.jpg</image:loc>
      <image:title>Sainsbury's_Xmas - DM//Print Design//Typography//Concepting</image:title>
      <image:caption>Sainsbury’s Christmas This DM's for Sainsbury's Christmas campaign were a lot of fun. The look and feel required a strong use of typography with some added sparkle. I created a custom Christmas print pattern to apply to various elements including the Christmas cracker gate fold DM.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596997158973-GV2LRRAWDNPE10S1D8LI/Xmas_DM_1.jpg</image:loc>
      <image:title>Sainsbury's_Xmas</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596997158946-A2ZH4Z3D7KS3CIWN8X6L/Xmas_DM_2.jpg</image:loc>
      <image:title>Sainsbury's_Xmas</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596997159128-CVZ9RJGFHEC0LGZJI18K/Xmas_DM_3.jpg</image:loc>
      <image:title>Sainsbury's_Xmas</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596997137321-LV9Z994S6WDCAW8S3E8A/Xmas_DM_4.jpg</image:loc>
      <image:title>Sainsbury's_Xmas</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596997137901-7BLTNEQ85F7BJUL1MCE4/Xmas_DM_5.jpg</image:loc>
      <image:title>Sainsbury's_Xmas</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596997137223-EN6TGDGJ5M2BF1D9N3GF/Xmas_DM_6.jpg</image:loc>
      <image:title>Sainsbury's_Xmas</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/helphand</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-02-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596807433650-OLM504ZDOKDCAP02IJNH/WE_square.jpg</image:loc>
      <image:title>Help@hand - Responsive Digital Design//Print Design//Banner Design//Asset Creation</image:title>
      <image:caption>Help@hand This creative brief involved creating a range of print and digital assets. I particularly enjoyed designing the case study site: a parallax scrolling responsive design that I felt captured the essence of the Help@hand campaign.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596807001272-YGH0IV6RPB03IG63APZX/WE_H%40h_digi.jpg</image:loc>
      <image:title>Help@hand</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596807001612-RHQ0M5K2EK90DC5YEQ30/WE_H%40h_print.jpg</image:loc>
      <image:title>Help@hand</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/persil</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597400016741-WHLS1BIAONDNLFEAIHGA/WE_squares1300_persil.jpg</image:loc>
      <image:title>Persil - Branding//Packaging//Event design//Product design//Print Design</image:title>
      <image:caption>Persil Bestival This was a fantastic project to brand a Bestival tent for Persil. All elements needed to be created by me from scratch: signage, flyers, t-shirts, cups, stickers and even the marquee itself. The result was a real success and it was lovely to get to see people interacting with my designs.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1692220640216-RGQIXW697AHTC374M6BR/Persil_page_image_1.jpg</image:loc>
      <image:title>Persil</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597261042879-FPZT45EHJV72R782SKH9/Persil_sqaure_image_4.jpg</image:loc>
      <image:title>Persil</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597258232675-DSWOJFU1A54Y03WBC6UQ/Persil_page_image_2.jpg</image:loc>
      <image:title>Persil</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597258387126-8J8B0AZR34JLU8UF12SV/Persil_land_image_4.jpg</image:loc>
      <image:title>Persil</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597400602831-P0V9FCMUYP7EAX3SYEKX/Persil_page_image_3.jpg</image:loc>
      <image:title>Persil</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597400583914-A8U4AXVACP4Q0XVFGMV9/Persil_sqaure_image_6.jpg</image:loc>
      <image:title>Persil</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597258522792-TLZTT4DNN7O1OVFNBODX/Persil_sqaure_image_2.jpg</image:loc>
      <image:title>Persil</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597258399748-A6MSP4RFBWL9Q8ZUBX24/Persil_sqaure_image_3.jpg</image:loc>
      <image:title>Persil</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597258234756-0DATDQERSRNC1S25KVTN/Persil_sqaure_image_1.jpg</image:loc>
      <image:title>Persil</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597262123505-GKE7KTVJNVAIJKZ16R8Y/Persil_sqaure_image_5.jpg</image:loc>
      <image:title>Persil</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597258905586-YWC8NOU4RSW3ST5NSBIF/Persil_land_image_5.jpg</image:loc>
      <image:title>Persil</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/hsbc</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597398024371-6W6VL35CLRUREBODE0B4/WE_squares1300_HSBC.jpg</image:loc>
      <image:title>HSBC - Photoshop//Asset Creation//Print Design//DM//Digital Design</image:title>
      <image:caption>HSBC IMT I was tasked with creating as a DM pack and email whose assets would then be used in all subsequent work for HSBC International Money Transfers. The client was so pleased with the look and feel I designed they decided to roll it out into in-branch promotions too.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597398081809-316NIIJ2M9FZHRVR92NA/WE_HSBC_1.jpg</image:loc>
      <image:title>HSBC</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1597398081799-HK39R1CS9BFQ1XYVVDX4/WE_HSBC_2.jpg</image:loc>
      <image:title>HSBC</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/custom_packaging</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-09-09</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596994055715-J06WABKZX8T0W7TON9FW/WE_squares1300_CP.jpg</image:loc>
      <image:title>Custom_packaging - Packaging//Custom Design//Print//Print Procurement//Art Working</image:title>
      <image:caption>Custom Packaging It’s rare as a designer to get the opportunity produce your own packaging designs from scratch. In my spare time I make jewellery, and for my chicken leg piece I wanted the packaging to be something really special. I created a custom die cut mini chicken box with cock combs’ to form the fastening. It came out smashing.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596973759509-NZXRH5LJUZOAOBWIHEYX/Chicken_land_image_3.jpg</image:loc>
      <image:title>Custom_packaging</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596973759683-LEWE77ZS8RTHUXUX0B3S/Chicken_land_image_1.jpg</image:loc>
      <image:title>Custom_packaging</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1596973758404-N1BND4D1CY2U64YYPO62/Chicken_land_image_2.jpg</image:loc>
      <image:title>Custom_packaging</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/benni</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-08-24</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1598260287302-04NLXYP2GIO3YPF5EX0V/WE_squares1300_Benni.jpg</image:loc>
      <image:title>Benni - Print Design//Digital Design//Booklet//Typography</image:title>
      <image:caption>Benni I worked across multiple pieces for this flexible benefits provider. The brief was to create engaging and approachable comms to appeal to an audience who may not know much about employee benefits. Using fresh, British photography and clean iconography I think these pieces were a successful rendering of the brief.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1598261171818-AZZ37HEURWKEGS305FHV/WE_Benni_land_1.jpg</image:loc>
      <image:title>Benni</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1598178870289-NRB6FDNY3JIUZBZU2O3U/WE_Benni_1.jpg</image:loc>
      <image:title>Benni</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1598178872864-JGEMCJFWY0Q6K9AN7MM1/WE_Benni_2.jpg</image:loc>
      <image:title>Benni</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1598178873112-OAT4QEORYD3BQ1PM1H3Y/WE_Benni_3.jpg</image:loc>
      <image:title>Benni</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1598178873698-EPQVFYWON8AK41XLIS3A/WE_Benni_4.jpg</image:loc>
      <image:title>Benni</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1598178872879-WV2HWIHTX15JKT3RAAJX/WE_Benni_5.jpg</image:loc>
      <image:title>Benni</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1598180662185-H183AUSYIPBQB8BFVJ40/WE_Benni_8.jpg</image:loc>
      <image:title>Benni</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1598261171705-016MBONGJV9AL464X05Q/WE_Benni_land_2.jpg</image:loc>
      <image:title>Benni</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1598180211269-2KQ8YNJSKDWA8P66V2LV/WE_Benni_6.jpg</image:loc>
      <image:title>Benni</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1598180211449-I0IWQPA6HMUFJANNNLOG/WE_Benni_7.jpg</image:loc>
      <image:title>Benni</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/sleep-animation</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-05-10</lastmod>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/pitch-tender</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-05-24</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/178da3aa-5ec6-45d1-8284-e49e4bd3966c/Pitch_tender_1FC.jpg</image:loc>
      <image:title>Pitch tender - Print Design//Infographic Design//Pitch Tender//Typography</image:title>
      <image:caption>Architectural pitch tender I created this pitch tender document for a leading architectural design practice. I was asked to come up with a new look and feel for the tender, something fresh but still within their brand guidelines. It featured custom graphs, infographics and typographical layout. The feedback I received was really positive; the best pitch tender document they'd ever had.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/b634f22a-2070-42f7-a10a-d70331d12728/Pitch_tender_1.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/72c1c8be-0c6c-494b-b45f-80daf4624863/Pitch_tender_2.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/077ea3c8-a9c9-4fb9-879d-c7ae0af5df12/Pitch_tender_3.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/2f04808c-383d-4b75-9aae-70c38279eaae/Pitch_tender_4.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/44976c1e-290d-4bfa-bd6d-fc867343b27c/Pitch_tender_5.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/508e4d73-ba11-40e3-84a2-11292f038b02/Pitch_tender_6.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/73ddb63a-3e89-4961-88e8-a4526e69392d/Pitch_tender_7.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/bfd63d7b-ac86-41a7-999a-ee66da9972d4/Pitch_tender_8.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/67d0d268-4785-47df-89d6-68dd0d13aff4/Pitch_tender_9.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/fa6f7559-ba2b-44cc-8d57-e9bfc9960d64/Pitch_tender_10.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/cc072eb0-1179-4a72-8d34-f54e6b378f44/Pitch_tender_11.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1ae2ed90-2f1b-4565-aa39-7189bcae2399/Pitch_tender_12.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/ac62b4e8-f586-4a44-9947-39857ed7d10e/Pitch_tender_13.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/a4cb0057-268a-49ef-b5d3-57957e680b31/Pitch_tender_14.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/20dfa93b-8045-43ff-a00f-3e7befccb841/Pitch_tender_15.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/b10662ad-7688-4945-920d-5c1dc861f2fa/Pitch_tender_16.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/32d669c4-b14c-4576-bce8-a671391bb061/Pitch_tender_17.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/12c28950-3d94-41cd-b97f-243e47509d5e/Pitch_tender_18.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/807be389-8afd-444f-b17b-ca7be353cedf/Pitch_tender_19.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/b456519f-49b3-41a4-837e-e6d4ae0fde59/Pitch_tender_20.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/85e4ca47-aedf-49e2-b15b-45331aeb6565/Pitch_tender_21.jpg</image:loc>
      <image:title>Pitch tender</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/watts-gallery</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-07-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/20af3a8a-dcb8-4075-8a67-375c213f0660/WE_squares1300_Watts.jpg</image:loc>
      <image:title>Watts Gallery - Print Design//Logo Design//Signage//Learning Design</image:title>
      <image:caption>Watts Gallery - Artist’s Village Working in collaboration with Watts Gallery I created a range of materials to support their excellent learning, community-engagement-outreach programme. This ranged from Bingo cards for half-term visitors, to print materials showcasing artists in residence, to signage for their MAKE programme of works. I also created a custom 12pp landscape print flyer to showcase the work of choreographer by Chris Pavia; Beyond the Waves. We used the entire back spread to feature photography from Chris’s unique dance composition to try and capture the sense of movement and rhythm of the piece.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/9970dcad-2983-4e0f-b1d2-f12d9fc84d63/Watts-Gallery-BTW.jpg</image:loc>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/33044e6a-ff4f-471e-a857-acfb4f5af965/Watts-Gallery-Make-Stickers.jpg</image:loc>
      <image:title>Watts Gallery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/73551340-7bd7-4b38-8044-c1aef83a9a9b/Watts-Gallery-Nature-Bingo.jpg</image:loc>
      <image:title>Watts Gallery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/692a5678-f9d7-47fa-baa2-ae38e7d68bb6/Watts-Gallery-DCAA.jpg</image:loc>
      <image:title>Watts Gallery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/beb60483-acad-4e29-b4f1-28825466a848/Watts-Gallery-DC1.jpg</image:loc>
      <image:title>Watts Gallery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1777e9b8-a1d0-4ccc-b7e0-9a96b4b6a132/Watts-Gallery-DC2.jpg</image:loc>
      <image:title>Watts Gallery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/09ee1aac-cded-4171-94ab-77255bccd9b8/Watts-Gallery-DC3.jpg</image:loc>
      <image:title>Watts Gallery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/cc179467-6656-42d3-b146-a232868436f7/Watts-Gallery-DC4.jpg</image:loc>
      <image:title>Watts Gallery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/7c8ca0f1-cdc9-4704-90b6-3752553ec045/Watts-Gallery-DC5.jpg</image:loc>
      <image:title>Watts Gallery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/169ce8b7-3f81-45b7-8a73-2c2f81aff312/Watts-Gallery-DC6.jpg</image:loc>
      <image:title>Watts Gallery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/3bc2fcc5-3ada-4633-9137-aae8b254b60c/Watts-Gallery-DC7.jpg</image:loc>
      <image:title>Watts Gallery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/a320f112-e7af-46ed-8fab-486ef6757af8/Watts-Gallery-DC8jpg.jpg</image:loc>
      <image:title>Watts Gallery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/7a831d6b-283f-4fd8-833c-d5b582fb3475/Watts-Gallery-port-flags.jpg</image:loc>
      <image:title>Watts Gallery</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/5480daa5-92dd-4176-b64d-fec3e6937732/Watts-Gallery-DC9.jpg</image:loc>
      <image:title>Watts Gallery</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/who</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-07-03</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/8550539d-427e-4618-b45a-3f9be1a08db4/WHO_poster_ADD.jpg</image:loc>
      <image:title>WHO - Print Design//Logo Design//Signage//Learning Design</image:title>
      <image:caption>WHO My creative partner and I pitched for the 2022 WHO World Mental Health Day. Our successful idea revolved around the idea of making mental health support feel accessible and acceptable by the use of a Caring Hands motif. The challenge was finding a universal stylistic language which could be used across global markets and translate culturally for them all. I created a range of print and digital comms which I illustrated, these were really well received and we got lots of positive feedback for the project.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/dc2a1277-761d-41fe-bfd6-778942d1d2c9/WHO_poster_A2.jpg</image:loc>
      <image:title>WHO</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/d5edcf67-097d-4ea0-805b-7f386d29d2ad/Mobile_mockup_GIFs_blue.gif</image:loc>
      <image:title>WHO</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/12165490-c237-4cf4-acde-18e8a560d854/WHO_poster_socials.jpg</image:loc>
      <image:title>WHO</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/7680ba34-1bea-4c60-ba5a-1e4212dffdfd/Mobile_mockup_GIFs_Dblue.gif</image:loc>
      <image:title>WHO</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/f6ecf377-11ff-4ee8-b443-ce9408d3eceb/WHO_poster_tiles.jpg</image:loc>
      <image:title>WHO</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/e4ddf60e-d512-481d-8e0a-34d6f707c440/Mobile_mockup_GIFs_Pink.gif</image:loc>
      <image:title>WHO</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/82137345-27b0-4ed2-bde0-4740880c9baf/Mobile_mockup_GIFs_Green.gif</image:loc>
      <image:title>WHO</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/return-to-work</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-02-20</lastmod>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/helpathand-employee-video</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-05-10</lastmod>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/html-email-design</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-06-25</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/a459e452-74ea-469f-b195-0fe6aa3a9ee8/Digi_email.jpg</image:loc>
      <image:title>HTML email design - Digital design//Figma//UI Design//Prototyping//</image:title>
      <image:caption>HTML email design I was tasked with creating campaign emails for Unum that had a fresh feel whilst adhering to best principles for accessible, responsive email design. I used a curved header image feature and followed design system guidelines from our website to create engaging email designs that followed a Pine grid layout.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/52b8ff3d-97c0-4a5b-9be0-97b8d5ac25f6/Digi_emails_Life.jpg</image:loc>
      <image:title>HTML email design</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1b5f5953-7b7f-4188-94de-84a3e41671d3/Digi_emails_hatH.jpg</image:loc>
      <image:title>HTML email design</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/website-design</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-06-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/0e9ef4a7-b3f3-40f5-b0d0-5d3cbd137d7a/Contact-us-2.jpg</image:loc>
      <image:title>Website design - Digital design//Figma//UI Design//Prototyping//</image:title>
      <image:caption>Website design We had briefed our digital agency to create a new component for our Contact Us page. We needed to have the ability for multiple CTAs under each heading. Unfortunately, the agency produced something fairly substandard not following existing guidelines or design principles. We brought the job back in-house and I created a clean, functional and on brand asset.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/165da0f5-c6b3-4cc0-af12-2336762b914a/Contact-us-1.jpg</image:loc>
      <image:title>Website design</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/app-icon-illustration</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-06-25</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/987f419f-eb3c-4ab1-b663-e548ee396138/Castle-square.jpg</image:loc>
      <image:title>App icon and illustrations - Iconography//Figma//UI Design//Prototyping//</image:title>
      <image:caption>App icon and illustrations I created a set of icons to work within an existing health app, the brief was to develop icons that would work within our existing brand iconography but represent the new services being offered. I was then briefed to create a suite of illustrations to match the icons.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/00c9ffcb-ece1-4b0e-a359-b194e290fe70/Castle-01.jpg</image:loc>
      <image:title>App icon and illustrations</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/data-analytics-visualisation</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-09-05</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/b0f420af-6ed3-4a9a-a878-e7b634fde5d7/Concentra-square.jpg</image:loc>
      <image:title>Data analytics visualisation - Illustration//UI Design//Typography</image:title>
      <image:caption>Data analytics visualisation I was briefed to create a suite of illustrations to explain the details of data analytics systems. Working within existing brand guidelines, I collaborated with UX designers to explain the system in clean, practical illustrations. The work we did was then used as templated elements within the product design system.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/819f1dea-8cb0-47e0-8269-fd3fa87d4db9/Concentra-egs-6.jpg</image:loc>
      <image:title>Data analytics visualisation</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/c7dac973-31a4-4500-86bc-5d56224ff97e/Concentra-egs-L-1.jpg</image:loc>
      <image:title>Data analytics visualisation</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/e9352666-3867-4607-b01a-1423c93c47ec/Concentra-egs-2.jpg</image:loc>
      <image:title>Data analytics visualisation</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/1800e3fc-11a1-46e8-8ae1-27bd9811496c/Concentra-egs-7.jpg</image:loc>
      <image:title>Data analytics visualisation</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/bddb2983-843e-4951-992a-ca304606aefb/Concentra-egs-3.jpg</image:loc>
      <image:title>Data analytics visualisation</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/96f4179b-693a-4f7a-b546-e67b0726047a/Concentra-egs-10.jpg</image:loc>
      <image:title>Data analytics visualisation</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/2cb45e51-c7b7-47df-a201-bb4ccbd7bcbb/Concentra-egs-8.jpg</image:loc>
      <image:title>Data analytics visualisation</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/23a5e724-d807-4ace-bf59-51de6812d8f2/Concentra-egs-9.jpg</image:loc>
      <image:title>Data analytics visualisation</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/c0359500-212e-47b0-a294-b8c0d6c2108c/Concentra-egs-5.jpg</image:loc>
      <image:title>Data analytics visualisation</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/49db90b7-05bb-4cb5-9210-8dd8ee405b5c/Concentra-egs-1.jpg</image:loc>
      <image:title>Data analytics visualisation</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/99429f42-c66b-48d8-ba22-fde4df031e31/Concentra-egs-11.jpg</image:loc>
      <image:title>Data analytics visualisation</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/77b22c83-4d46-4a34-8f1b-cca875f2cfad/Concentra-egs-4.jpg</image:loc>
      <image:title>Data analytics visualisation</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/health-app-branding</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-06-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/a94507cd-7ea3-437a-a74c-bdf247f0bfbb/HCP-square.jpg</image:loc>
      <image:title>Health app branding - Branding//Logo design//Typography//Art Direction</image:title>
      <image:caption>Health app branding I was tasked with creating a new look and feel for a new Health Cash Plan product. This included an icon, word mark and colour guides. The new product needed to sit within our existing suite of products whilst remaining contemporary and industry relevant. I developed two routes, both using existing brand colours and suggested British, dynamic photography options.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/fed70d97-0614-4345-becd-7d09baa30899/HCP-01.jpg</image:loc>
      <image:title>Health app branding</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f282dfdd947af7290089b71/2778ec07-8d37-46b6-872c-9c2218d7d062/HCP-02.jpg</image:loc>
      <image:title>Health app branding</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.annieloisdesign.com/decision-intelligence</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-01-02</lastmod>
  </url>
</urlset>

